CIVICTechnologies Blog

News and insights on strategic planning and marketing for libraries from CIVICTechnologies.

CIVICTechnologies Launches Robust Interactive Market Segmentation Map

July 8th, 2014

New web-based map lets public libraries zoom in on their service areas at no charge. Marc Futterman, president and CEO of CIVICTechnologies, announced today the availability of an information-packed interactive map that gives libraries a powerful portrait of the unique demographics and market segments in their service areas. The map is available on the CIVICTechnologies…

CIVICTechnologies and Nevada State Library and Archives Make Critical Community Data Available to Library Districts Statewide

July 1st, 2014

In-depth training workshops create road maps for applying data to meet community needs. CIVICTechnologies, the leading national provider of market segmentation and community analysis data and interpretation solutions to libraries, today announced the successful implementation of CommunityConnect across the state of Nevada. Extensive training workshops in Carson City and North Las Vegas were held with library directors to kick-off implementation….

CommunityConnect Partner Las Vegas-Clark County Library District Wins 2014 National Medal for Museum and Library Service

May 9th, 2014

The Institute of Museum and Library Services has awarded a 2014 National Medal for Museum and Library Science to the Las Vegas-Clark County Library District. The National Medal is the nation’s highest honor given to museums and libraries for service to the community. CommunityConnect was a major part of the district’s success. Watch the video…

Libraries Nationwide Adopt Data-driven Strategic, Marketing, and Facilities Planning to Better Connect with Community Needs

March 10th, 2014

Marc Futterman, president and CEO of CIVICTechnologies, says that 2013 may well turn out to have been the “tipping point” for libraries recognizing that the old methods of assessing community needs are no longer good enough predictors of what people want from their public libraries. According to Futterman, public libraries of widely differing sizes and…

CIVICTechnologies, The Library of Michigan, and Gale Partner to Make Business Resources Available for the Michigan Business Community

June 10th, 2013

Gale, part of Cengage Learning and a leading publisher of research and reference resources for libraries, schools and businesses, the Library of Michigan and CIVICTechnologies, a leading provider of market research and analytics software for libraries and businesses, today announced a partnership to make business resources available at no cost to local Michigan business owners…


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